Prof. Dr. Andreas Rusnjak
Andreas Rusnjak is a professor for Strategic Innovation Management and Digital Economy at the Flensburg University of Applied Sciences. In parallel with academic work, he advises and assists companies in the fields of digital transformation, strategic innovation management, digital commerce, customer experience management, etc. His PhD focuses on methods for business model transformation. In the last five years before joining the university as a professor, he worked as Head of Business Engineering in at one of the largest German online shops operated by Otto Group.